By Carla J McNeil | Butterfly Networking
🍽️ Local Insight of the Week
Raising prices feels risky. But not raising them? Even riskier.
A Maple Ridge dog walker was hesitant to up her rates — until she used ChatGPT to write an email that explained the value behind the change. “I got zero pushback,” she said. “In fact, two clients said, ‘It’s about time!’”
AI won’t raise prices for you — but it will help you say it better.
📌 Quick Action: Prompt: “Write a kind but confident price increase email for a loyal customer, emphasizing continued value.”
🔍 Your AI Edge
How AI Helps You Raise Prices Without Fear
Draft the Email — Use Claude or ChatGPT to write a warm, transparent explanation — why you’re raising rates, and what they still get.
Handle Objections in Advance — Ask AI to generate a short FAQ with answers to common concerns (“Why the change?” “Can I lock in the old rate?”).
Update Your Copy — Let AI rewrite your service page to reflect your new price and added value.
📌 Try This: Prompt: “Revise my pricing page to sound confident, professional, and value-focused — not apologetic.”
🔗 https://chat.openai.com
🧪 Tool of the Week
Name: Jasper.ai — AI Writing for Sales, Funnels, and Confidence
What it Does: Helps you create persuasive marketing copy, pricing pages, emails, and scripts that align with your brand voice.
Best For: Business owners selling services who want to sound polished, not pushy.
💰 Free trial; Plans from $49/month
🔗 https://www.jasper.ai
📣 Real Talk: Local Wins
Jon, a custom cabinet maker in Langley, raised his quote rates after ChatGPT helped him draft a more confident intro script. “I used to undersell my work. Now I lead with ‘why it’s worth it.’ And they don’t even blink.”
📌 Bonus Tip: Prompt: “Write a confident quote intro for a high-end service, showing craftsmanship and value.”
📦 Takeaway Checklist
✅ Use AI to write a confident price increase email
✅ Prep for objections with a short FAQ
✅ Update your copy to reflect new value
✅ Price with confidence — and let AI back you up
📬 Forward this issue to a friend or teammate.
🌟 Need help implementing? Reply with “AI Boost” to get resources.